Inbound Marketing Manager
Federated Digital Solutions is seeking an enthusiastic, detail-oriented self-starter to join our team as an Inbound Marketing Manager and Strategist.
If you love content marketing, want to grow your digital marketing skills and be part of a dynamic team that values innovation, this is the position for you.
WHAT YOU’LL DO
- Manage our in-house Inbound Marketing Initiative through the HubSpot platform.
- Strategize, write and publish inbound marketing content that includes blogs, eBooks and case studies
- Complete SEO research for keywords to optimize our inbound marketing efforts
- Communicate with sales team about the latest inbound marketing resources (including HubSpot features) available and how to effectively use them with prospects and leads
- Manage distribution methods and marketing programs for our Inbound Marketing initiative, including email and paid social media advertising
- Manage the corporate social media sites (Facebook and LinkedIn) for both Federated Media and Federated Digital Solutions
THE IDEAL CANDIDATE HAS…
- Experience and knowledge of the HubSpot platform and a desire to increase that knowledge to become a HubSpot expert.
- 1 to 3 years of experience in written content marketing and/or a degree in journalism, marketing, mass communication or similar field
- Excellent writing skills and ability to adapt to different media (from short captions to long blogs) and different brand personas
- An understanding of SEO and copyediting
- The ability and desire to learn quickly, follow directions and take constructive feedback
- The confidence to share your own opinions, insights and creative ideas
- Top-notch organization and time management skills
- Excellent communication skills
- A desire to innovate and adapt to the waves of changes in the ocean that is digital marketing
This is a full-time position. There are opportunities for remote work.
Federated Digital Solutions is a digital marketing agency that serves clients around the country. We are part of Federated Media, which owns and operates 12 radio stations in the South Bend and Fort Wayne markets and has a satellite digital only office in Kalamazoo, Michigan. We pride ourselves in our fun, people-first culture and we highly value work/life balance. Our headquarters are in Mishawaka, Indiana, nestled between South Bend and Elkhart. The Michiana region is home to a world-class minor league baseball team, the Notre Dame Fighting Irish, several local concert venues, a robust local dining scene and tons to explore. Love to travel? Mishawaka is located within a short drive of Chicago, Indianapolis and Cedar Point.
If you’re interested in joining our team, please send a cover letter, resume and writing samples or a link to your digital portfolio to Krystal Vivian, Director of Digital Content, at firstname.lastname@example.org.
Federated Digital Solutions is an equal opportunity employer.