Target a specific household with your message and brand using addressable geofencing.
What is addressable geofencing? Similar to geofencing, that targets a specific physical location or address, this tactic allows you to target consumers HOMES utilizing a mailing list or curated list, rather than putting a geofence around a business address.
Why your business needs addressable geofencing. Addressable geofencing is another layer of targeting for any display or video campaign. It can also be used as a stand-alone tactic or to improve the results of a direct mail campaign, broadcast television campaign and other marketing efforts.