Deliver digital ads to consumers based on their real-world behavior with geofencing.
What is geofencing? Geofencing is the practice of using the global positioning system (GPS) to define a geographic boundary with a virtual fence to target consumers who visit a physical location. These consumers are targeted through app delivery for 30 days after they leave the fence targeted area or virtual fence.
Why your business needs geofencing. Geofencing is added to targeted display and video ad campaigns to enhance your advertising results. It’s an additional layer of targeting that focuses on real-world consumer behavior. We work with you to strategize what the best locations to geofence such as your business or a competitors business location. The added benefit of implementing this tactic is the impressions won’t be wasted on people who aren’t in the market for your product or service.