Additionally, paste this code immediately after the opening tag:
CUSTOMER ACQUISITION: HOW YOUR WEBSITE AND BLOG CAN BRING YOU NEW CUSTOMERS
Your website never stops working for you. It’s a tool that your customers can use to learn about your business and your products and services when it’s most convenient for them. It can even help grow your business when you optimize it — and your blog — for search.
Find out how in our upcoming webinar. Krystal Vivian, Director of Social Media and Content Marketing at Federated Digital Solutions, will teach you how to get the most out of your website. She’ll show you how you can make simple improvements to your website and optimize your blog strategy to engage with prospective and current customers — which can help you acquire new customers in the long term.
What You’ll Learn:
How to choose the right social media platform based on your target audience
The psychographics you should take into consideration before posting
The emotional triggers that boost social engagement
How to craft content that will get you the most engagementWhat You’ll Learn:
The basic functionality your website needs to have
How to write copy that keeps customers on your site
Why your blog is such an important marketing tool
How to build a strategy around keywords to maximize your search traffic
Creating blog content that resonates with your audience and helps your SEO
Ways to measure your blog’s success
Hosted By: Krystal Vivian, Director of Social Media and Content Marketing
