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A pair of small business owners explore digital marketing essentials for local businesses

Digital Essentials: What Belongs In Your Digital Marketing Starting Lineup

NOTE: This blog is a transcript from a podcast and therefore may contain errors. Shannon…

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Football fans sit on the couch around the TV and watch uninterrupted streaming ads.

What Actually Changes When You Move Your Live Sports Ads From Cable to Streaming

NOTE: This blog is a transcript from a podcast and therefore may contain errors. Krystal…

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A man looks at his tablet and browses streaming shows to watch.

What Media Consolidation Means for Local Advertisers

NOTE: This blog is a transcript from a podcast and therefore may contain errors. Shannon…

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A politician stands at a podium with his hands raised while giving a speech to a crowd.

How Do Local Political Campaigns Reach Voters in the Most Expensive Midterm in History?

NOTE: This blog is a transcript from a podcast and therefore may contain errors. Shannon…

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A woman starts a web search on her mobile phone.

37% of Consumers Are Starting Searches on AI. Is Your Business Showing Up?

NOTE: This blog is a transcript from a podcast and therefore may contain errors. Shannon…

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Business people review reporting on their marketing efforts to decide what's working and what's not.

Mid-Year 2026 Marketing Check-In: What’s Working and What’s Changing for the Rest of the Year

NOTE: This blog is a transcript from a podcast and therefore may contain errors. Shannon…

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A woman pauses are streaming show while enjoying a bowl of popcorn.

Netflix Said It Would Never Run Ads. Now 190 Million People Are Watching Them.

NOTE: This blog is a transcript from a podcast and therefore may contain errors. Shannon…

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A young woman ponders an Internet search on her laptop computer

AI Didn’t Kill Paid Search — It Made It More Valuable

NOTE: This blog is a transcript from a podcast and therefore may contain errors. Shannon…

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A female social media manager browses her phone and reacts to content while also browsing on her laptop

How To Stand Out On Social Media In 2026

When you log onto any social media platform, you’ll likely find your feed inundated with…

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A couple watches a streaming show in their CTV device.

Cable Is Losing 3,500 Customers A Day. Is Your Marketing Budget Keeping Up?

NOTE: This blog is a transcript from a podcast and therefore may contain errors. Shannon…

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