Federated Digital Solutions Blog

Geofencing vs. Addressable Geofencing: What???s The Difference?

Published on May 22, 2023

Display ads and streaming video marketing campaigns can be powerful for driving a business???s ROI….

Published on May 18, 2023

Offering a contest to consumers can be an effective way for businesses to generate leads…

Published on May 1, 2023

First-party data is one of the most valuable types of data that a business or…

Published on April 21, 2023

As marketers prepare for a world without third-party cookies, it???s more important than ever for…

Published on April 14, 2023

It???s official: the death of the (third-party) cookie is coming, which has big implications for…

Published on April 12, 2023

The exact definition of OTT streaming video is still debated to this day. If you…

Published on March 17, 2023

For many business owners and marketers, the world of OTT and CTV can be confusing….

Published on February 20, 2023

For the average business owner, navigating and understanding the world of OTT (over the top)…

Published on January 18, 2023

Before the days of online shopping, making a connection with customers was easy. Proprietors and…

Published on December 20, 2022

Facebook Ads help marketers and business owners expand their reach by tapping into Facebook’s 2.91…

Published on December 15, 2022

The most valuable resource any company has is its people. Of course, an effective recruitment…

Published on December 13, 2022

It’s no secret that social media is an essential part of marketing for businesses today,…